You might know him as Sincere_Lotto, but the man behind the viral videos is simply Sincere.
He's best known for his relationship advice and reaction videos on TikTok, where he's gathered more than 1.3 million followers as @sincere_lotto, and also shares content on Instagram as @lotto_itachi and Twitch as @sincere_lotto.
Let's dive into who Sincere really is, from his background and rise to fame to his personal life and what makes him a standout creator.
How old is Sincere_Lotto?
As of 2025, Sincere_Lotto is set to turn 36 years old. Born on August 30, 1989, his zodiac sign is Virgo.
Where is Sincere_Lotto from?
Sincere hails from Louisville, Kentucky.
He appears to have stayed close to home, as he reportedly still lives in the city and is a father to a daughter.
Sincere_Lotto's family and personal life
While he's an open book with his relationship advice, Sincere tends to keep the details of his own family life under wraps.
He does appear to be engaged, though, to a user who goes by @suiinamii on Instagram.
Sincere_Lotto's journey as a creator

Sincere's success seems to come from his consistent content and smart expansion across multiple platforms. Here’s a quick look at his rise to fame:
- He kicked off his creator journey on TikTok in May 2020, focusing on relationship advice and reaction videos.
- A cool fact is that he often films his signature videos from his car, a simple setup that has helped him earn over 1.3 million followers.
- He didn't stop at TikTok, expanding his reach to Instagram and even starting a Twitch channel in early 2022 to stream games.
- These days, he's still active on TikTok and Instagram, though his Twitch channel appears to have been on pause since late 2023.
What kinds of followers does Sincere_Lotto have?
Given his focus on relationship advice, Sincere's content likely hits home with young adults and teens figuring out the dating scene. His main platforms, TikTok and Instagram, suggest his followers are a social media-savvy crowd that keeps up with the latest trends.
His followers are likely drawn to his real-talk approach, seeking genuine advice without all the extra fluff. The simple, in-the-car setting for his videos probably adds to his relatable and authentic appeal.
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